Insights from Big Data LDN 2024

What is trending now in the world of data? We have the latest insights from this year's Big Data LDN, Europe's biggest annual data conference! Last week, our team, together with Keboola, was at the heart of it all. But besides us and other exhibitors, about 15,000 attendees were there in just two days. What did they experience? Find out in this post!

1. AI Everywhere

This year’s event was all about AI - every booth, panel, and keynote seemed to highlight the game-changing potential of artificial intelligence. However, behind the glossy banners, the reality is more complex. While companies tout AI's transformative capabilities, many are still in the early stages of actual implementation.

While AI has become the new marketing darling, many companies are still figuring out how to implement it properly. In many cases, the AI on display is more of a buzzword than an operational reality. AI's potential is undeniable, its true integration and value are still in the early stages for many businesses. Some booths promised AI-driven solutions, but when pressed, the actual AI components were minimal or even non-existent.

But why has AI become such a big trend? With its potential to transform industries through automation, predictive analytics, and smarter decision-making, companies are rushing to integrate AI. However, the paradox is that those businesses now stand out more by not shouting about AI unless it’s genuinely core to their offerings.

Despite the excitement, a big takeaway was the importance of focusing on data fundamentals. Without proper data infrastructure and quality, AI won't deliver its promised results. That’s where data integrity and availability come into play. Companies at the event realized that to truly harness AI, they need their data in top shape.

2. Data Governance and Data Quality

While AI stole the spotlight, data governance and data quality were the quiet heroes of Big Data LDN. With the increasing reliance on AI, companies are starting to see how critical governance frameworks are in managing the flood of data and ensuring its accuracy. Effective data governance enables organizations to build robust systems that allow AI to function efficiently, maintaining data transparency, compliance, and security.

More companies are seeing the light when it comes to governance, moving from just storing data to actively managing and utilizing it. The rise of data mesh architecture was still a major trend, as it supports seamless data integration across platforms, empowering organizations to pull together data from disparate sources.

3. The Rise of Data Mesh

Another hot topic at Big Data LDN was the growing adoption of data mesh. As companies grapple with scaling their data infrastructure, the data mesh approach is gaining traction. It decentralizes data management by empowering individual teams to own their data domains. This shift allows organizations to move away from monolithic, centralized data architectures and instead embrace a model where data is treated as a product. By breaking down silos and enabling cross-functional teams to manage their own data pipelines.

Conclusion

Big Data LDN 2024 gave us a glimpse into the future of data-driven organizations. AI may be the buzzword, but beneath the surface, foundational elements like data governance and quality are becoming key priorities. As we move forward, expect to see companies doubling down on these fundamentals to truly unlock AI’s potential.

Samuel Nagy
Product-Led Growth Lead
Samuel Nagy
Product-Led Growth Lead

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